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Teach Yourself In a Week: Successful Copywriting Suclass Code_10ID 'The Pit and the Pendulum'The ability to write great copy is crucial to anyone who wants to advance their career. Written by Robert Ashton, a leading expert on copywriting as both a coach and a practitioner, this book quickly teaches you the insider secrets you need to know to in order to write brilliant copy. The highly motivational in a week' structure of the book provides seven straightforward chapters explaining the key points, and at the end there are optional questions