Converted : The Data-Driven Way to Win Customers' Hearts Vendor Code_V0596 DESIGNING YOUR WORK LIFE teaches

DESIGNING YOUR WORK LIFE teaches readers how to create the job they want—without necessarily leaving the job they already have

Written by established authors in conjunction with expert consultants

Sinek illustrates his ideas with fascinating true stories

this book offers aesthetically appealing content to those overwhelmed by the digital age

Hidden histories and outright lies surface that make her task almost impossible

Converted : The Data-Driven Way to Win Customers' Hearts Vendor Code_V0596 DESIGNING YOUR WORK LIFE teachesUnder pressure for quick results and facing fierce marketplace competition, too many marketers are boxed into spaghetti to the wall forms of digital marketing that limit the potential of their long hours, countless experiments, and warehouses of data. And in the end, they watch their competition sprint ahead. But what if you built a business around long term relationships with customers, using data to understand who they are, what they need, and where