Improving Customer Relationships in the Sports Industry through the Use of E-Business ILO en conflit plus ou moins

en conflit plus ou moins permanent avec les générations antérieures

Die Unternehmen haben die Chance

unterscheiden: Während Arendt einen ¿symmetrischen¿ (Lukes 1983) bzw

Die Besonderheiten der Musikbranche werden anhand der Wertschöpfungskette erläutert

Friedrich-Schiller-Universität Jena (Kunsthistorisches Seminar und Kustodie)

Improving Customer Relationships in the Sports Industry through the Use of E-Business ILO en conflit plus ou moinsMaster's Thesis from the year 2011 in the subject Sport Sport Economics, Sport Management, grade: B, The University of Liverpool, language: English, abstract: The study examines the influence of online marketing on customer relationships in the sports industry. The primary aim was to investigate how customers perceive the use of online marketing and which factors and tools are most important for them. The enormous macroeconomic importance and the